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11
13Oct vancelawrence

An initiative called “The Fun Theory” found a creative way to encourage people to take the stairs instead of escalator. Find out how they encourage pedestrians to throw trash in the bin instead of onto the floor http://popd.it/Pu3.

The purpose of these experiments is to change people’s behaviour for the better by making the world more fun.

Vance’s favorites videos are at PopScreen

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